CAT SS2014 In-Store Branding Campaign

Complete Ltd recently produced an In-Store Branding campaign for popular footwear company, CAT.

A minute-long moving image video was especially created by Complete Ltd, to be viewed continuously via in-store plasma screens in various U.K. SOLETRADER footwear retail spaces. For the next 6 months shoppers will see the video, a melange of CAT’s Spring/Summer 2014 ‘Break New Ground’ shoot, which was also produced by Complete Ltd’s production team and a selection of still life images featuring key footwear styles.

The use of digital technology in bricks and mortar stores has increased rapidly over the last few years and retailers are now recognising the benefit of bringing web and interactive experiences to the high street.  The short moving image piece that Complete Ltd created for the SOLETRADER stores, shows how CAT footwear products can look in styled in situ, or as a product shot all in just a minute.

To watch the promotional video, click on the image above.